Untapped Podcast

Six Figure Steps to Building a Profitable Blog

How do you earn six figures from building a profitable blog?

That’s what Kate Kordsmeier, founder of The Six-Figure Blog Academy, answers in this episode of UNTAPPED.

After working as a full-time, freelance journalist for almost 10 years, Kate decided to launch her very own blog, Root + Revel.

What started out as a way to share how she was naturally healing her symptoms for PCOS, Leaky Gut Syndrome, and hypothyroidism turned into a profitable, six-figure business.

Of course, once people saw how much success she was having with her blog (we’re talking over $100,000 in less than a year), Kate started to get a flood of messages asking what her secret was.

Thus, The Six-Figure Blog Academy was born.

As someone who’s built a business off her own humble blog when I started back in 2009, it was awesome to chat with Kate about our different experiences in monetizing our blogs.

In this episode, Kate and I talk about how she turned her humble blog into a full blown profitable business as well as her thoughts on what soulful business is and how having a holistic focus is the key to growing your business.

Tune in below to get the six-figure steps to building a profitable blog!

In this episode you’ll learn

  • The six-figure steps to building a profitable blog
  • Why Kate thinks mindset is the most integral part of a successful business
  • How working from a place of rest instead of hustle can be the key to success
  • How Kate found true, sustainable success as an online entrepreneur

Podcast Resources

Learn more about how The Six-Figure Blog Academy can build you a profitable business

Check out Kate’s free resources on her blog to help you achieve success with soul

Here are 11 ways blogging can your life and earn you a living

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​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How to Grow Profits & Relationships Through Authentic Selling

Do you want to learn how to grow profits and relationships through authentic selling?

Do you struggle to close sales because of your fear of being too ‘sales-y’?

Then let me introduce to Nikki Rausch to step you past all those fears!

Nikki is the Founder and CEO of Sales Maven where she leverages her 25 years of sales experience to help entrepreneurs learn how to sell in an authentic way.

What Nikki shares with us on this episode of UNTAPPED is how to authentically move people through the selling process in a way that builds relationships, creates true connection, and results in more closed deals and long-term clients.

We got to chat about her Selling Staircase, which is essentially a step by step process on how to grow your profits by selling in an authentic and totally not ‘sales-y’ way. 

We also covered some sales techniques and the benefits of one over the other as well as how to recognize and respond to buying signals.

This episode is a must listen if you want to increase your sales and build lasting relationships with your customers/clients.

You’ll walk away from this episode feeling equipped to approach selling with a newfound confidence in moving clients along the selling staircase in a way that feels authentic and aligned with their brand.

Hit the play button below to learn how to grow profits through authentic selling!

In  this episode you’ll learn

  • How to grow profits using the 5 steps of the Selling Staircase
  • How to create a positive first impression that establishes a real connection
  • The difference between using a ‘cat-calling’ and ‘dog-calling’ technique to create curiosity (Spoiler: cats are better than dogs in this instance)
  • Why and how to propose the services that our client needs, not what we think they can afford
  • How to recognize and respond to buying signals

Podcast Resources

Learn more about Nikki and her company Sales Maven
Connect with Nikki on LinkedIn
Sign up for my Plan Your Ideal Freedom Year workshop to map out your 2020 live with me!

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How to Hit Your Goals and Develop Emotional Resilience

How can emotional resilience help you hit your goals?

And what the heck is emotional resilience anyway?

Well you’re about to find out in this episode of UNTAPPED when you listen into my great conversation with Kim Ades.

Kim is the President and Founder of Frame of Mind Coaching and JournalEngine Software and is a recognized as an expert in the area of thought mastery.

She uses her unique philosophy and quirky coaching style to help her clients deal with core issues and shift their thinking in order to yield extraordinary results.

I first had Kim on my Suitcase Entrepreneur podcast 4 years ago where we chatted about limiting beliefs and how to overcome them.

What Kim shared was really valuable, and my listeners thought so too because that episode soon became one of the most downloaded!

So, when Kim reached out to me about coming back on the show, of course I said yes!

This time, Kim is back to share her 15 years of expertise on how to reach a goal.

Often times, we’re capable of creating a plan of attack, but where we fall off is in the actual delivery of that plan.

Kim explains that this isn’t because we’re not taking action but because our thoughts aren’t aligned with our goals.

And since every action starts with a thought, it’s vital that your beliefs match your expectations.

Make sure you tune into this episode because it really is a treat.

Plus, it comes at the perfect time of the year with 2020 quickly approaching.

If you’re ready to stop letting your beliefs hold you hostage and finally reach your goals, then hit the play button below!

In this episode you’ll learn:

  • What keeps talented and driven individuals from reaching their goals
  • What “emotional resilience” is and how we can leverage it
  • Why Kim doesn’t recommend finding a work/life balance
  • What limiting beliefs are, how to become aware of them, and remove them from your life
  • How you can step into your full power and potential

 

Podcast Resources

Learn more about Kim and how you can work with her.

Sign up for my Plan Your Ideal Freedom Year live workshop to get your 2020 vision, goals and profit plan  mapped out in less than 2 hours!

Check out Kim’s first episode with me on the Suitcase Entrepreneur.

Are you loving all the weekly nuggets of wisdom? Become a supporter of the Untapped show!

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How to Plan Your Ideal Freedom Year in 2020

What does a napkin, an envelope, and a road trip have to do with planning your ideal freedom year?

Tune into this episode of Untapped to find out!

Last week, I took a road trip with Josh and the pups to Taupo, which is an absolutely amazing place to relax, take in some nature, and be able to do our Life Pilot Seasonal Dreaming session.

We spent a weekend dreaming and scheming about our life and where what goals we have for the next 3 months, 12 months and 3 years!

We did this planning and visioning while getting massages, soaking in the thermal pools, eating delicious meals, and just enjoying the breathtaking scenery at Taupo.

It was actually at our last Life Pilot session where I decided I wanted to do the half Ironman (or Iron Woman as I like to call it) hosted in Taupo next month….a 1.9km swim, 90km bike and 21km run – EEK!

This past weekend’s session was actually done on our road trip.

Mapping out your goals for 2020

Remember the napkin and envelope I mentioned at the beginning? This is where they come in.

When we decided to start planning, I just grabbed an envelope and pen and started writing down Josh and I’s goals for health, impact, and all the other categories included in our Life Pilot system.

When I had finished writing our relationship goals, I had run out of room on the envelope.

So, I grabbed a napkin and finished out our year goals for 2020.

What’s the point of all this?

The point is that taking a road trip might be the perfect way for you to clear your mind and just focus on reflecting on your past year and dreaming up all the things you want to accomplish in the next.

In this podcast episode, I give you some questions to answer that will help you think about what went well and what you hope will never happen again so that you can be able to see what it is you really want and need to do in 2020.

In this podcast you’ll learn:

  • How to reflect on your past year
  • How to plan your ideal year for 2020
  • How we turn out dreams into daily actions using Life Pilot
  • How to plan your ideal freedom year with me live this month!

If you don’t truly reflect in the year that was, you can’t truly step into the year that will be.

Luckily for you, I have something coming up that will help you map out your entire year for 2020 in under 2 hours.

That’s right, you heard me.

In under 2 hours!

Each year I host my Plan Your Ideal Freedom Year live workshop, and this year, it’s even better!

This is a 2 hour live workshop you don’t want to miss because I’ll help you map out your 2020 goals live, prioritize the most important things in your life, create your 1 Page Biz Plan and then your profitable content calendar!

Plus, you’ll get access to this workshop as a mini course for a whole entire year so that you don’t lose sight of your the goals that you’ve made.

This year, I’m also including the Life Pilot methodology, so really, you’re getting two awesome life planning tools in one!

There’s also another special reason for you to sign up.

For this year’s Plan Your Ideal Freedom Year workshop, I’ll be donating 50% of revenue to Hand Across the Water, which is a charity I’ll actually be cycling for next year in Thailand.

I’ll be cycling 100km each day for 5 days in a row in Thailand, and the destination will be Khao Lak, where I’ll actually get to meet the children that the funds raised go to.

So, if you’re ready to enter 2020 with crystal clear sight and you want to help support a life of choice for the kids in Thailand, then make sure to sign up for the Plan Your Ideal Freedom Year live workshop!

Also, tune in to the full episode to get those questions that will help you reflect on 2019 and get you ready for 2020.

Podcast Resources

Sign up for the 2 hour live Plan Your Ideal Freedom Year workshop to head into 2020 with a bang!

Learn more about Hands Across the Water and the amazing things they do.

5 Ways to Spot Burn Out Before it Bites You in the Ass

Burn out.  It’s the unsung hero of many an entrepreneur’s downfall….and that ain’t a good thing!

Burn out is the secret enemy, that emerges when our need and desire to ‘do it all’ or ‘be perfect’ is taking center stage.

Burn out is something that entrepreneurs in particular need to start paying more attention to, otherwise it will literally come up and bite you in the ass.

What makes entrepreneurs burn out?

In a Harvard Business Review What Makes Entrepreneurs Burn Out article that had researched over 300 entrepreneurs they found the following:

The obsessively passionate entrepreneurs reported feeling that work was more emotionally draining and that working all day required a great deal of effort. They indicated feeling frustrated by their work and even that it was breaking them down. For some entrepreneurs, their burnout caused a constant state of anxiety and stress. We also found that among entrepreneurs with obsessive passion, those with a fixed mindset were even more prone to burnout.

If you found yourself nodding your head at any of those symptoms, or if that resonated with you, please read on and listen into this podcast episode!

My experience of burn out

I first experienced what burnout felt like on my 2013 Suitcase Entrepreneur Book Tour through the US and Canada.

I had been obsessing about this book and its launch for months. I had been doing endless marketing, PR, interviews and community building around it.

I was riding high on all the goodwill and attention because, deep down, I really wanted this book to impact a LOT of people.

It all worked – it became a No #1 Bestseller on Amazon in three categories and to date has sold over 30,000 copies and thousands of audio books.

But, it worked at the detriment of my health in the form of experiencing burnout and having two friends catching it, before it took me down.

Elise and Karley, my dear friends in Vancouver (in the photo below), who helped me on my grand finale book event, realized I was running on empty and simply not slowing down.

They forced me to leave my devices behind, disconnect, and come and join them in the park to eat fish and chips and simply sit and watch the sunset.

That was my saving grace and sparked my road to recovery, I kid you not!

So was my dear friend Cathy Goddard who let me stay in her apartment so I could hide away, do my work but also, finally, rest up.

Strike forward 6 years and I found myself unexpectedly (although had I read the signs it would have been no surprise) feeling burned out.

What does that feel like, you may ask?

Not fun, not fun at all.

You are so lethargic you can’t do anything. Everything takes effort. It hurts to think. You overreact to the smallest things. You’re emotional. You really are good for nothing.

What it requires?

Rest, sleep, more rest and zero responsibility. In fact there are many things you can do to avoid and overcome burn out and ensure that you look after YOU – the most important thing in your world.

In this episode you’ll learn:

  • 5 ways to spot that you’re heading for burnout
  • How the body and mind responds to stress
  • 6 key ways to recover from burnout and heal yourself

Podcast Resources

The Insights Timer Course I refer to: Protect Your Body From Daily Stress – Linda Hall

Kathryn Curzon – my wonderful friend who kindly shared her tips for dealing with burnout

Free Webinar: Your Freedom Plan: The 3 Key Decisions to Work from Anywhere, Doing What You Love, Without the 9-to-5

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

11 Ways Blogging Can Change Your Life & Earn You a Living 

A lot of you might be wondering… How can blogging change your life?

I’ve got a real treat for you in this episode of Untapped because I’ll be sharing 11 Ways Blogging Can Change Your Life and Earn You a Living!

Eleven years ago, almost to the month, I started my very first blog. 

It was 2008 and I hadn’t long been in Vancouver, Canada, when I figured I wanted a better way than a group email, to share my massive life changes and new journey with my friends and family.

I signed up for a free Bloggr account via Google and started posting. 

Even though I had no idea what I was doing at the time, writing has come pretty easily to me and I enjoy it.

So, it felt natural to turn my creative passion into a possible revenue source, even if I didn’t know how to do that.

I had a fair bit of time on my hands as I’d quit my corporate job in London, taken off to Canada to play World Championship Ultimate Frisbee, and now was figuring out what to do with my life and what my first business could be.

Little did I know this would be a love affair that would continue well past any long term relationships I’ve had to date.

Nor did I know that it would allow me to launch my first and second business, and earn me a full-time income in just a few years!

Today, I’m still blogging – as you can obviously see from this blog post 😉 – and I know that I’ll continue this type of content for years to come.

I hope you learn a lot from this episode, and I hope that these 11 lessons can help you build your very own business just from blogging.

Blogging can be a truly great way to create a thriving online business, so you’ll definitely want to tune in to the full episode for all the details.

In this podcast you’ll learn why:

#1. Starting a blog gives you a purpose

#2. Running a blog makes you more disciplined

#3. Blogging helps you establish a writing habit 

#4. Blogging builds your credibility

#5. A Blog lets you build a community

#6. Blogging gives you a platform 

#7. Blogging makes you a better writer

#8. Blogging lets you make money from affiliate marketing

#9. Blogging helps you monetize your content  

#10. Blogging lets you build a real business

#11. This 3 pronged approach helps you consistently create and publish blog posts

Podcast Resources

Want to know how to create better content faster? Check out what Content Patterns are and how they can help you do just that!

Make sure to sign up for this FREE Webinar on how to work from anywhere doing what you love

If you’re loving these weekly nuggets of wisdom, show your support for the Untapped show

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

Three Ingredients to a Thriving Online Business

What’s the best way to build a thriving online business?

According to Shane Melaugh, CEO and co-founder of Thrive Themes, there are three key ingredients.

At first glance, they seem deceptively simple, and in many ways they are.

  1. You need to have a great offer
  2. You need traffic to your website
  3. You need a website that converts

Yet actually focusing on them and implementing them is where most entrepreneurs fall down.

This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well.

In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well.

Often our biggest frustrations are the best source of a new product or service idea.

Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people often are having the same struggle or problem too, and want it solved.

Not an Overnight Success Story

For Shane, he realized early on when he was taking courses and learning as fast as he could, what it took to build an online business, that most courses he was taking sucked.

He also felt the people teaching them weren’t sharing the right information, or what they were teaching was out of date.

So he created his own online course back in 2010 about SEO which he sold 2,000 copies of and made six figures of revenue from!

But he’s quick to point out, it wasn’t an overnight success story.

This actually happened over the course of 2 years with the first launch of his course only making a few dozen sales.

What I appreciate most about Shane, is he’s one of the few male online marketers who’s not a BS artist and really tells it like it is.

That is, that the reality of building a successful business usually takes years and LOTS of trial and error before actually reaching your big lofty dreams and goals.

Problem Solving is the Best Way to Learn

Back in 2010 when he launched his course, Shane didn’t have the awesome platforms we have today that are all-in-one and let you create, sell, and host an online course without the technical headache like Podia.

Instead, he built his first course on a WordPress website that he had to heavily customise to act as his course area with added membership access.

He knew that in order for his business to thrive, he had to overcome obstacles and DO the complicated and difficult stuff.

Once he had, he was in a much better position to create his own solution to his problem in the form of, the highly successful Thrive Themes, which includes blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers and more customers.

From there he’s gone on to continue to build excellent products to help online entrepreneurs thrive, and release fantastic free content as well as regular and amazing courses.

In this episode you’ll learn:

  • How to grow your business online
  • Why it’s better to be stumbling forward than to be sitting paralysed
  • Why overnight success isn’t realistic and what you should be aiming for instead
  • Shane’s 3 ingredients for a thriving online business
  • How Thrive Themes can help you build a high converting website

Podcast Resources

Learn more about Shane and all the ways he gets paid to be him.

Check out Thrive Architect, which I use on this very website and start making high converting landing pages and beautiful websites. And watch my vlog on it below:

Check out Podia – a great platform for creating online courses

Enjoying these weekly nuggets of wisdom? Become a supporter of the Untapped Show

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

Why Less is More

Less is more… We’ve all heard this phrase, but do you actually know what it means and why it’s true?

The phrase less is more means that having just the essential things is better than having way too much of superfluous things.

It allows you to focus on what matters.

Recently I sat down to lunch with the lovely Kit Whelan, co-founder of 7in7 Digital Nomad Conference, which is an amazing vision of 7 conferences being held in 7 continents over 7 years!

I am actually honoured to be a keynote speaker at the 7in7 conference in Wellington, New Zealand happening 22-28 October.

I’m going to be speaking about prioritizing what matters the most in your life and will definitely be touching on LifePilot and what it’s meant to living with intention and making my dreams a reality.

Kit told me that after this event, they’re holding a Reading Retreat in a castle in Scotland, which to me sounds simply delicious.

And it clearly did to others too as it sold out in a day, and for good reason, because people are craving to take time out and give themselves permission to simply do less.

Getting Clear on Your Perfect Day

Personally, one of my perfect days, consists of jam-packing as much as I can from 6am to 9pm at night, but that’s because I’m energized by living life to the full.

This includes meeting like-minded friends, training for my triathlon, working on my business, interviewing guests for my podcast, and spending time playing with my gorgeous dogs.

To others, that probably seems freaking exhausting.

How I make all those things work is by managing my time well and prioritising what matters.

I also realized that while I pack in a bunch in my life, I also do this in my work and in the way I teach and I’m guilty of trying to over deliver by delivering too much!

So with my new Launch Your Damn Course Accelerator, which I’m running three sold out cohorts of right now, I’ve made a considered effort to simplify to the essentials.

As you can imagine, teaching a course about preselling and launching your own online course could be super overwhelming when you consider all the moving parts involved that I need to teach.

So, as Leading Learner, my job is to teach them how to do less but get more meaningful results.

It seems to be working, by through my intentional design of the accelerator, and my students are accomplishing so much.

The importance of taking time to chill out

I’m a fan of jam-packing as much as I can into each day, but I also know the importance of taking some downtime and just chilling out.

That’s why I’m pretty excited to take a truly decent break in December.

I’ll be lounging around, enjoying nature, and reading books – basically just resting up after my half Ironman.

My upcoming break got me thinking…

I haven’t done a retreat in a while, so I’m planning to hold one next year in 2020 because I adore imagining and designing these experiences and then making them a reality.

In the past I’ve called them the ‘Freedom Retreat’ and in addition to fpcusing on business and mindset, I’d also add in special experiences like massages, taking cooking lessons, and relaxing.

But, what if next year’s retreat was the ‘Less is More’ retreat where we focus on taking a break while still envisioning your best life by focusing on having a great mindset – basically taking LifePilot to the next level.

If you’re interested in joining me early April 2020 in Bali for a ‘Less is More’ retreat, send me a DM on Instagram or shoot me an email at natalie@nataliesisson.com saying “Heck yeah to Bali!”

In this episode you’ll learn:

  • Why and how less is more
  • How I manage my time so that jam-packed days don’t feel exhausting
  • Why taking a break can be beneficial to you and your business
  • About information for my next retreat

Podcast Resources

Learn more about 7in7 Digital Nomad Conference

Check out LifePilot and how it can help you practice the ‘less is more’ lifestyle

Shoot me a DM on Instagram or send me an email to get more information about the retreat I’ll be holding next April

Show your support for the Untapped show by shouting me a coffee or dinner

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How to Build a Business on YouTube

Ever look at YouTube stars and wonder: how the heck do they actually make money from YouTube and more importantly, how did they build a business on this platform?

Well, on this episode of Untapped, I had the treat of chatting with Aaron Nace, founder of PHLEARN, about how he built his YouTube channel from the ground up into a full-time business.

I’m pretty excited to share this interview with you because I’ve never had the chance to speak to someone that has a YouTube channel with almost 1.8 million subscribers.

In our interview, Aaron shares his journey from being an independent photographer and photo retoucher to building his company PHLEARN, which provides accessible photography and Photoshop lessons to people around the world through their video tutorials.

Since starting PHLEARN in 2011, Aaron has turned what used to be just a creative passion into his full time business.

This is another great example of how online content creators are transforming their side hustles into their main sources of incomes. 

What’s really neat about Aaron’s journey is how he was able to build a business on YouTube from the ground up.

He saw an industry that was booming, yet the online space seemed to lack the tools and education for all the people who wanted to get into that industry.

So, he took all the techniques he learned over the years as a professional photographer and started releasing video tutorials for free.

Once he realized that people were actually invested in what he had to teach, Aaron decided to offer more advanced lessons as part of a paid subscription service on his company’s website.

He found his sweetspot of what he’s passionate about, what he can offer, and what people are willing to pay for – an awesome example of how you can get paid to be you!

To hear Aaron’s secrets to YouTube success and all the details on how he built a business on YouTube, make sure to tune in to the full episode!

In this episode you’ll learn:

  • How to develop your business from the ground up on YouTube.
  • How to turn your creative passion into a full-time job.
  • How to find a balance between your business and private life.
  • Why it’s important to focus on your team as much as your clients.
  • Tips on how to grow your channel on YouTube

Podcast Resources

Check out the 500+ free photography and Photoshop lessons on PHLEARN’s YouTube Channel
Check out PHLEARN’s website for more advanced lessons.

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

6 Lessons Starting a Podcast Has Taught Me

Over the years, I’ve learned so many lessons from starting a podcast.

When I started one back in 2011, I didn’t expect just how much joy it would bring me and how much value it would add to my life.

So, in honour of International Podcast Day, I wanted to share the 6 lessons starting a podcast has taught me. If you’re thinking of starting one or thinking about giving up on yours, then this episode is definitely for you.

Now, some people might say that there are too many podcasts out there and the medium is oversaturated, but guess what?

People have been saying the same exact thing since when I started my first podcast back in 2011!

There might be a ton of podcasts out there, but that shouldn’t discourage you from sharing your unique voice with people who truly need to hear what you have to say.

6 Lessons I Learned From Starting a Podcast

Starting a podcast has given me so many amazing opportunities to chat with guests who intrigue and fascinate me. It’s like having my own personal team of mentors that I get to chat with each week!

Another thing I love about podcasts is the versatility of them.

The quality of podcasts has gone through the roof within the last few years alone, and some have whole production crews and hefty budgets behind them.

This means they’re just so much better to listen to, because they’re scripted, researched and so well produced as engaging stories – almost like going back to good ol’ radio series.

Lesson 1: Podcasts are amazing for personal development and learning.

Whether you prefer having guests on your podcast to interview, or prefer offering solo episodes where you teach and share, podcasts are sure to make YOU learn and develop.

If you decide to have guests on your podcast, then you’d obviously be learning from their experiences and perspectives, which is an awesome way to keep expanding your mind.

Whereas researching topics on your own and sharing your personal experiences can also be a great way to develop and go deeper into researching these topics beforehand too.

Personally, I love both of these styles.

Lately, I’ve been loving having people come on my Untapped podcast and share their unique experiences and outlooks on topics that relate to what I try to teach everyday: how to get paid to be you.

The people that I usually invite on my show are people I find fascinating and who have something to teach both me and you.

These guests have done some incredible things and have so many gold nuggets of wisdom that I absolutely love sharing with all of you who tune in.

While my style of podcasting is more of an informal conversation, where I do a little bit of background research and then ask questions during the interview that I’m really curious about, I also think more formatted and planned out interviews can be successful, too.

Lesson 2: Podcasts make you more disciplined and consistent.

Podcasts have been the one medium that I’ve been able to be consistent with since the early days of my business.

That’s not a coincidence.

In fact, podcasts are incredibly great tools for making you become more disciplined and committed to producing content on a consistent basis.

When I first started out at podcasting, I was super inconsistent. But, knowing that my listeners were expecting a new episode each week forced me to stick to a schedule and have everything released by their deadlines.

Over the years I worked out that batching 3-5 interviews in a day or two was a way more productive method, so that I have 6-8 weeks worth of content on hand, and can plan my promotions around them too.

This also helps everyone on my team to get all of their tasks done in advance so that nothing slips through the cracks.

I’ve also been able to create an incredible SOP (Standard Operating Procedure) that is super detailed and precise so that anyone who joins my team will immediately know how to create, publish, and promote the podcast.

We have also have a Podcast template in Asana, that brings the SOP to life, where everyone on my team is assigned to their respective tasks and they can mark off once they’ve completed the next step.

If you’ve been struggling to put out content and stick to your schedule, I highly recommend using a podcast to get you back on track!

Lesson 3: Podcasts are fantastic business tools.

The fact that you have people turning up each week to listen to what you have to say is a powerful testament to how podcasts can be used to grow your business.

Podcasts build up your credibility, authority, and integrity in whatever it is you want to share or teach.

For me, I make sure my episodes focus on how to tap into your potential, get paid to be you, and design your life and work to have purpose.

My listeners can count on learning something that will help them in these areas whenever they tune in to an episode of Untapped.

And I’ve learned that when your audience feels like they can trust and learn from you, they’re more likely to become clients or customers.

It’s also more likely that people will recommend your podcasts to other people, which cultivates a truly wonderful cycle of engagement and exposure.

Lesson 4: Podcasts are great revenue-generating tools.

Along with being fantastic business tools, podcasts are also great tools for generating revenue.

With tons of sponsorships and advertisement opportunities out there nowadays, you could easily create an extra revenue stream for yourself.

Personally, I like to keep my podcasts advert free, but I have had great (and lucrative) sponsorships in the past, that I worked with who were relevant and helpful for my audience.

I never promote anything just for the sake of promoting it, and I like to think that has helped build up my credibility. I’m very choosy about what I recommend.

Aside from advertising and sponsorships, podcasts are also wonderful avenues for promoting your own products and offerings.

So, not only could you generate a revenue stream from promoting things you really love and use on a daily basis, but you could also generate a more active revenue stream by promoting your own offers to an audience you know will be interested!

Lesson 5: Podcasts create lasting friendships and bonds.

The people that I’ve met over the years on my show and other shows are unforgettable.

I may have forgotten the shows I’ve been on, or the specifics on what we talked about, but I never forget the bonds that I make with the people I’ve interviewed or been interviewed by.

I love giving people a platform to share their stories, and I know that I’ve been grateful to others who have done the same for me.

It’s really important for us as creators to support one another, and it’s a total win-win situation.

So, if you have been a guest on any of my podcasts, or if I was a guest on yours, this one is for you and I’d love to have you back on my show or come back on yours!

Also, a special shout out to Rolly, my podcast editor, who has been listening to my voice for quite some time now and always delivers fantastic final episodes. Thank you for the work that you do!

Lesson 6: Podcasts allow your voice to be heard.

Looking at the stats for my podcast, there are people listening in to my podcast from around 100 countries.

Crazy, right?

That’s the incredible power of podcasts!

They allow you to distribute your voice, your message, and your experiences all across the globe to tons of diverse communities.

That is a gift.

That is a privilege.

And, really, all I have to do is a hold a mic and start recording.

So, if you have something to say, say it.

I promise you, you’ll be surprised at how many people will want to listen.

Show the love for the UNTAPPED podcast

If you enjoyed the 6 lessons I learned from starting a podcast, then make sure to check out the full episode where I dive more into all the details of each lesson.

Also, share this post with anyone you’d think would benefit from it and send some love if you’re a fan of the Untapped show.

I’ll be sure to send some love back to you and give you a shout out on my next episode.

The Top 10 Episodes of Untapped

As a fun little bonus, here’s a list of the top episodes of Untapped. If any of them intrigue you or sound interesting, give the full episode a listen and let me know what your thoughts are after!

#10: 6 Rules to Finish What You Start

In this episode, I share the 6 rules to finishing what you start and how to apply them and also share how to write a manifesto.

#9: Why Consistency is Your Secret Weapon

In this podcast I share how my training has progressively stacked to build a better, faster, stronger than me and how you can apply that in life, the power of mind over matter to get you through the tough times and the 3 key things I’ve layered into this journey that have led to my success so far.

#8: Intentions vs Goal Setting – Which is Best To Succeed in Life?

In this episode, you’ll learn the difference between goals and intentions and how to apply intentions to your life goals.

#7: 6 Ways To Tap Into Your Human Potential

Here are a few key ways I’m going to live up to and even beyond my potential throughout the course of my life, this podcast, my vlog and as I live write a book on this very topic, that I hope you can apply to.

#6: The Simple Way to Crush Your Next 90 Days

In this episode I share with you my process for setting my quarterly goals and intentions, and making sure they are spread across the 8 categories of life I value most and why focusing across these areas gives you a more balanced approach to working towards goals and intentions that will improve your whole life, not just your money or work situation.

#5: The 30 Minute Business Plan Template

In this podcast, I literally walk you through what my next 3 months looks like for my business so you can have a crack at writing up your quarterly One Page Biz Plan.

#4: 10 Questions to Unlock Your Potential

I came across a Lifehack article and it caught my attention because it was called “10 Questions That Will Unlock Your Potential” and I thought how appropriate given the newly launched Untapped Podcast – Live up to your potential. So I took the ten questions and answered them for myself, and I’d love you to do the same because they are juicy, and they WILL help you unlock your potential.

#3: Meditation is the Key to Everything

I jumped at the chance to dive deeper into why meditation and mindfulness are transforming peoples’ lives more than ever, in this interview with Dr Elise Bialylew. She’s a coach, meditation teacher and social entrepreneur who trained as a doctor and psychiatrist.

#2: Four Steps to Self Motivation

Just how self-motivated are you? Are you prepared to take charge of your goals and achievements? Or do you set goals, knowing you won’t really work towards them, because they scare your or are too complex?

In this podcast you’ll learn the four factors necessary to build the strongest levels of self-motivation you can.

#1: How Sigrun Grew Her Business to Seven Figures in Four Years

This was such a popular interview because Sigrun is not only awesome but impressive, taking her business from five figures in her first year, by offering 1-1 coaching, and less than four years later, scaling it to hit  seven figures in revenue!

In this episode she shares how she rebuilt her business model to include group masterminds, retreats and her signature (and legendary) program SOMBA – Sigrun’s Online MBA.

Podcast Resources

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