Tag: online tools

5 Ways to Spot Burn Out Before it Bites You in the Ass

Burn out.  It’s the unsung hero of many an entrepreneur’s downfall….and that ain’t a good thing!

Burn out is the secret enemy, that emerges when our need and desire to ‘do it all’ or ‘be perfect’ is taking center stage.

Burn out is something that entrepreneurs in particular need to start paying more attention to, otherwise it will literally come up and bite you in the ass.

What makes entrepreneurs burn out?

In a Harvard Business Review What Makes Entrepreneurs Burn Out article that had researched over 300 entrepreneurs they found the following:

The obsessively passionate entrepreneurs reported feeling that work was more emotionally draining and that working all day required a great deal of effort. They indicated feeling frustrated by their work and even that it was breaking them down. For some entrepreneurs, their burnout caused a constant state of anxiety and stress. We also found that among entrepreneurs with obsessive passion, those with a fixed mindset were even more prone to burnout.

If you found yourself nodding your head at any of those symptoms, or if that resonated with you, please read on and listen into this podcast episode!

My experience of burn out

I first experienced what burnout felt like on my 2013 Suitcase Entrepreneur Book Tour through the US and Canada.

I had been obsessing about this book and its launch for months. I had been doing endless marketing, PR, interviews and community building around it.

I was riding high on all the goodwill and attention because, deep down, I really wanted this book to impact a LOT of people.

It all worked – it became a No #1 Bestseller on Amazon in three categories and to date has sold over 30,000 copies and thousands of audio books.

But, it worked at the detriment of my health in the form of experiencing burnout and having two friends catching it, before it took me down.

Elise and Karley, my dear friends in Vancouver (in the photo below), who helped me on my grand finale book event, realized I was running on empty and simply not slowing down.

They forced me to leave my devices behind, disconnect, and come and join them in the park to eat fish and chips and simply sit and watch the sunset.

That was my saving grace and sparked my road to recovery, I kid you not!

So was my dear friend Cathy Goddard who let me stay in her apartment so I could hide away, do my work but also, finally, rest up.

Strike forward 6 years and I found myself unexpectedly (although had I read the signs it would have been no surprise) feeling burned out.

What does that feel like, you may ask?

Not fun, not fun at all.

You are so lethargic you can’t do anything. Everything takes effort. It hurts to think. You overreact to the smallest things. You’re emotional. You really are good for nothing.

What it requires?

Rest, sleep, more rest and zero responsibility. In fact there are many things you can do to avoid and overcome burn out and ensure that you look after YOU – the most important thing in your world.

In this episode you’ll learn:

  • 5 ways to spot that you’re heading for burnout
  • How the body and mind responds to stress
  • 6 key ways to recover from burnout and heal yourself

Podcast Resources

The Insights Timer Course I refer to: Protect Your Body From Daily Stress – Linda Hall

Kathryn Curzon – my wonderful friend who kindly shared her tips for dealing with burnout

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Three Ingredients to a Thriving Online Business

What’s the best way to build a thriving online business?

According to Shane Melaugh, CEO and co-founder of Thrive Themes, there are three key ingredients.

At first glance, they seem deceptively simple, and in many ways they are.

  1. You need to have a great offer
  2. You need traffic to your website
  3. You need a website that converts

Yet actually focusing on them and implementing them is where most entrepreneurs fall down.

This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well.

In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well.

Often our biggest frustrations are the best source of a new product or service idea.

Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people often are having the same struggle or problem too, and want it solved.

Not an Overnight Success Story

For Shane, he realized early on when he was taking courses and learning as fast as he could, what it took to build an online business, that most courses he was taking sucked.

He also felt the people teaching them weren’t sharing the right information, or what they were teaching was out of date.

So he created his own online course back in 2010 about SEO which he sold 2,000 copies of and made six figures of revenue from!

But he’s quick to point out, it wasn’t an overnight success story.

This actually happened over the course of 2 years with the first launch of his course only making a few dozen sales.

What I appreciate most about Shane, is he’s one of the few male online marketers who’s not a BS artist and really tells it like it is.

That is, that the reality of building a successful business usually takes years and LOTS of trial and error before actually reaching your big lofty dreams and goals.

Problem Solving is the Best Way to Learn

Back in 2010 when he launched his course, Shane didn’t have the awesome platforms we have today that are all-in-one and let you create, sell, and host an online course without the technical headache like Podia.

Instead, he built his first course on a WordPress website that he had to heavily customise to act as his course area with added membership access.

He knew that in order for his business to thrive, he had to overcome obstacles and DO the complicated and difficult stuff.

Once he had, he was in a much better position to create his own solution to his problem in the form of, the highly successful Thrive Themes, which includes blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers and more customers.

From there he’s gone on to continue to build excellent products to help online entrepreneurs thrive, and release fantastic free content as well as regular and amazing courses.

In this episode you’ll learn:

  • How to grow your business online
  • Why it’s better to be stumbling forward than to be sitting paralysed
  • Why overnight success isn’t realistic and what you should be aiming for instead
  • Shane’s 3 ingredients for a thriving online business
  • How Thrive Themes can help you build a high converting website

Podcast Resources

Learn more about Shane and all the ways he gets paid to be him.

Check out Thrive Architect, which I use on this very website and start making high converting landing pages and beautiful websites. And watch my vlog on it below:

Check out Podia – a great platform for creating online courses

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Podia: The BEST Platform to Create and Sell Online Courses

Can I be honest here? 

As a content creator, I have a dream – a dream that there is one platform, the best platform, that can help me create and sell an online course and do it ALL.

Deep down, I know that might be asking for a little bit too much. 

But what I want this online platform to have is the ability to create and sell digital products, online courses, and memberships.

Even better would be the ability for this platform to have an inbuilt affiliate program so my friends and community can promote and sell my courses that they believe in as well as a super easy way to take payments and receive payments.

It’d also be nice if it was super mobile responsive, beautifully designed with a clean interface that is simple to use – even for non techies, and affordable. 

This dream seemed absolutely impossible…

That is until I came across Podia. 

And I must admit, I’m a little bit excited. 

Over the years, I have researched a plethora of online platforms. And there are so many great ones out there as I shared in The Ultimate Guide to the Best Membership Software To Run an Online Program in 2016.

Plus, there are more and more being made every day because the online e-learning industry is booming! 

Why You Need to Teach and Create Online Products and Courses in 2019

To put it into perspective, the online e-learning industry is going to triple by 2025 and become a $320 billion industry. 

If you want to learn more about that read 3 Reasons to Launch Your Online Course in 2019 

The reality is, if you are not part of that revolution and not sharing your gifts with the world by teaching others what you know so that they can learn from you… then you’re missing out!

Every single experience you’ve ever had in your life, anything you’ve ever been taught, anything you’ve ever learned, implemented, or experienced for yourself – THAT is what somebody else wants to learn..

And you need to step up and be a teacher and share that with other people. 

You need to be able to add value to their life, to give generously, and to teach. And you also need to be able to learn, continue to upscale, reskill, and all those good things. 

In order to survive in the future of work and actually thrive, we need to be constantly learning. 

Simply put, we need to become lifelong learners. Otherwise, we’re going to get left behind, and the robots are actually going to come in and replace us. 

Read 11 Benefits of Learning Something New to get up to speed!

That is why the learning industry is growing at the speed of light. So many people are realising how important it is to stay relevant and to continually challenge themselves by learning. 

That means there needs to be a whole heap of online course creators out there and teachers who are willing to bring you up to speed. 

I like to think of this as being a Leading Learner. You’re not an expert. You’re not a guru. 

You’re just a couple of steps ahead of the person who is right behind you and wanting to come up to speed really quickly. 

And so, as an online course creator, I want a platform that allows me to do that in lots of different ways. 

I don’t believe that just courses are the way. 

I don’t believe that just digital products are the way. 

And I don’t believe that things like memberships and communities are the way by themselves. 

But combined… they make an incredible learning experience. 

So when I found that Podia does all of those in one tool, I was super excited. 

I asked them to do a demo for me before I jumped in to try Podia myself, and they generously showed me all the features and ways you can use Podia. 

Why I am switching to Podia for Online Courses

Since that demo, I am switching away from Teachable (which I’ve enjoyed using for years) to put all future courses, products and memberships on Podia for several reasons.

In fact, you will be experiencing Podia if you come along and apply to join my Launch Your Damn Course Accelerator in October.

But even if you don’t, and you’ve been looking for a platform that’s super easy to use, affordable, and made by people who get the online course space, then Podia will definitely be for you.

Thanks to Len Markidan, the Chief Marketing Officer at Podia, I’m able to share the demo with all of you!

In this video we walk through all the awesome features that Podia has and you’ll be amazed, as I was, at all the things that they have going on and some of their upcoming features.

My Favourite Podia Features

Online Courses

  • Sell as many online courses as you wish – free as a mini course or paid
  • Prelaunch and sell courses before you deliver them
  • Offer one-off payment or payment plans
  • Podia take no fees!
  • Upload any file type
  • Unlimited everything – no for real. No restriction on students or courses.

Digital Products

  • Sell as many digital products as you wish – free as an optin or paid
  • Sell anything – digital guides, audios, PDFs etc
  • Speedy checkout
  • Upsells are built in – so you could offer a free optin guide then upsell to a paid book
  • Sell it or gift it – now that’s cool

Online Memberships

  • Simple membership platform to share videos, content and build a community
  • Offer multiple plans for your members – free through to monthly subscription or annual
  • Bundle products
  • Interact with your members easily through comments (not a forum)
  • Connect Facebook or Slack if you want to create more of a community

Email Marketing

  • Send drip campaigns
  • Send newsletters
  • Grow your list
  • Track results
  • Cross-sell products

Use Podia as your Website!

  • Create a home page and landing pages to act as and replace your website
  • Have your own shop page 
  • Mix & match sections
  • Fully customize your layout
  • Mobile friendly
  • Easily integrate third-party tools

Affiliate Marketing

  • Simple to setup (we love simple)
  • Helps increase your sales
  • Seamless payouts
  • Helpful reporting
  • Customise your affiliate program

As an online course creator, as an online content creator, as an online business owner, Podia simply kicks ass as an all in one platform to ensure you get paid to be YOU.

You will be able to develop multiple revenue streams while making a massive impact and doing it in a simple and easy to use platform that’s not too feature rich or complex to use.

To try Podia FREE for 14 days (no credit card required) and all of its awesome features by clicking the colourful button below!

Try Podia For Free to create online courses

Also, check out my interview with Len on Untapped where we chat about some really interesting statistics about online content creators and the state of the side hustle industry.