Tag: Tools

5 Ways to Spot Burn Out Before it Bites You in the Ass

Burn out.  It’s the unsung hero of many an entrepreneur’s downfall….and that ain’t a good thing!

Burn out is the secret enemy, that emerges when our need and desire to ‘do it all’ or ‘be perfect’ is taking center stage.

Burn out is something that entrepreneurs in particular need to start paying more attention to, otherwise it will literally come up and bite you in the ass.

What makes entrepreneurs burn out?

In a Harvard Business Review What Makes Entrepreneurs Burn Out article that had researched over 300 entrepreneurs they found the following:

The obsessively passionate entrepreneurs reported feeling that work was more emotionally draining and that working all day required a great deal of effort. They indicated feeling frustrated by their work and even that it was breaking them down. For some entrepreneurs, their burnout caused a constant state of anxiety and stress. We also found that among entrepreneurs with obsessive passion, those with a fixed mindset were even more prone to burnout.

If you found yourself nodding your head at any of those symptoms, or if that resonated with you, please read on and listen into this podcast episode!

My experience of burn out

I first experienced what burnout felt like on my 2013 Suitcase Entrepreneur Book Tour through the US and Canada.

I had been obsessing about this book and its launch for months. I had been doing endless marketing, PR, interviews and community building around it.

I was riding high on all the goodwill and attention because, deep down, I really wanted this book to impact a LOT of people.

It all worked – it became a No #1 Bestseller on Amazon in three categories and to date has sold over 30,000 copies and thousands of audio books.

But, it worked at the detriment of my health in the form of experiencing burnout and having two friends catching it, before it took me down.

Elise and Karley, my dear friends in Vancouver (in the photo below), who helped me on my grand finale book event, realized I was running on empty and simply not slowing down.

They forced me to leave my devices behind, disconnect, and come and join them in the park to eat fish and chips and simply sit and watch the sunset.

That was my saving grace and sparked my road to recovery, I kid you not!

So was my dear friend Cathy Goddard who let me stay in her apartment so I could hide away, do my work but also, finally, rest up.

Strike forward 6 years and I found myself unexpectedly (although had I read the signs it would have been no surprise) feeling burned out.

What does that feel like, you may ask?

Not fun, not fun at all.

You are so lethargic you can’t do anything. Everything takes effort. It hurts to think. You overreact to the smallest things. You’re emotional. You really are good for nothing.

What it requires?

Rest, sleep, more rest and zero responsibility. In fact there are many things you can do to avoid and overcome burn out and ensure that you look after YOU – the most important thing in your world.

In this episode you’ll learn:

  • 5 ways to spot that you’re heading for burnout
  • How the body and mind responds to stress
  • 6 key ways to recover from burnout and heal yourself

Podcast Resources

The Insights Timer Course I refer to: Protect Your Body From Daily Stress – Linda Hall

Kathryn Curzon – my wonderful friend who kindly shared her tips for dealing with burnout

Free Webinar: Your Freedom Plan: The 3 Key Decisions to Work from Anywhere, Doing What You Love, Without the 9-to-5

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Three Ingredients to a Thriving Online Business

What’s the best way to build a thriving online business?

According to Shane Melaugh, CEO and co-founder of Thrive Themes, there are three key ingredients.

At first glance, they seem deceptively simple, and in many ways they are.

  1. You need to have a great offer
  2. You need traffic to your website
  3. You need a website that converts

Yet actually focusing on them and implementing them is where most entrepreneurs fall down.

This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well.

In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well.

Often our biggest frustrations are the best source of a new product or service idea.

Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people often are having the same struggle or problem too, and want it solved.

Not an Overnight Success Story

For Shane, he realized early on when he was taking courses and learning as fast as he could, what it took to build an online business, that most courses he was taking sucked.

He also felt the people teaching them weren’t sharing the right information, or what they were teaching was out of date.

So he created his own online course back in 2010 about SEO which he sold 2,000 copies of and made six figures of revenue from!

But he’s quick to point out, it wasn’t an overnight success story.

This actually happened over the course of 2 years with the first launch of his course only making a few dozen sales.

What I appreciate most about Shane, is he’s one of the few male online marketers who’s not a BS artist and really tells it like it is.

That is, that the reality of building a successful business usually takes years and LOTS of trial and error before actually reaching your big lofty dreams and goals.

Problem Solving is the Best Way to Learn

Back in 2010 when he launched his course, Shane didn’t have the awesome platforms we have today that are all-in-one and let you create, sell, and host an online course without the technical headache like Podia.

Instead, he built his first course on a WordPress website that he had to heavily customise to act as his course area with added membership access.

He knew that in order for his business to thrive, he had to overcome obstacles and DO the complicated and difficult stuff.

Once he had, he was in a much better position to create his own solution to his problem in the form of, the highly successful Thrive Themes, which includes blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers and more customers.

From there he’s gone on to continue to build excellent products to help online entrepreneurs thrive, and release fantastic free content as well as regular and amazing courses.

In this episode you’ll learn:

  • How to grow your business online
  • Why it’s better to be stumbling forward than to be sitting paralysed
  • Why overnight success isn’t realistic and what you should be aiming for instead
  • Shane’s 3 ingredients for a thriving online business
  • How Thrive Themes can help you build a high converting website

Podcast Resources

Learn more about Shane and all the ways he gets paid to be him.

Check out Thrive Architect, which I use on this very website and start making high converting landing pages and beautiful websites. And watch my vlog on it below:

Check out Podia – a great platform for creating online courses

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6 Lessons Starting a Podcast Has Taught Me

Over the years, I’ve learned so many lessons from starting a podcast.

When I started one back in 2011, I didn’t expect just how much joy it would bring me and how much value it would add to my life.

So, in honour of International Podcast Day, I wanted to share the 6 lessons starting a podcast has taught me. If you’re thinking of starting one or thinking about giving up on yours, then this episode is definitely for you.

Now, some people might say that there are too many podcasts out there and the medium is oversaturated, but guess what?

People have been saying the same exact thing since when I started my first podcast back in 2011!

There might be a ton of podcasts out there, but that shouldn’t discourage you from sharing your unique voice with people who truly need to hear what you have to say.

6 Lessons I Learned From Starting a Podcast

Starting a podcast has given me so many amazing opportunities to chat with guests who intrigue and fascinate me. It’s like having my own personal team of mentors that I get to chat with each week!

Another thing I love about podcasts is the versatility of them.

The quality of podcasts has gone through the roof within the last few years alone, and some have whole production crews and hefty budgets behind them.

This means they’re just so much better to listen to, because they’re scripted, researched and so well produced as engaging stories – almost like going back to good ol’ radio series.

Lesson 1: Podcasts are amazing for personal development and learning.

Whether you prefer having guests on your podcast to interview, or prefer offering solo episodes where you teach and share, podcasts are sure to make YOU learn and develop.

If you decide to have guests on your podcast, then you’d obviously be learning from their experiences and perspectives, which is an awesome way to keep expanding your mind.

Whereas researching topics on your own and sharing your personal experiences can also be a great way to develop and go deeper into researching these topics beforehand too.

Personally, I love both of these styles.

Lately, I’ve been loving having people come on my Untapped podcast and share their unique experiences and outlooks on topics that relate to what I try to teach everyday: how to get paid to be you.

The people that I usually invite on my show are people I find fascinating and who have something to teach both me and you.

These guests have done some incredible things and have so many gold nuggets of wisdom that I absolutely love sharing with all of you who tune in.

While my style of podcasting is more of an informal conversation, where I do a little bit of background research and then ask questions during the interview that I’m really curious about, I also think more formatted and planned out interviews can be successful, too.

Lesson 2: Podcasts make you more disciplined and consistent.

Podcasts have been the one medium that I’ve been able to be consistent with since the early days of my business.

That’s not a coincidence.

In fact, podcasts are incredibly great tools for making you become more disciplined and committed to producing content on a consistent basis.

When I first started out at podcasting, I was super inconsistent. But, knowing that my listeners were expecting a new episode each week forced me to stick to a schedule and have everything released by their deadlines.

Over the years I worked out that batching 3-5 interviews in a day or two was a way more productive method, so that I have 6-8 weeks worth of content on hand, and can plan my promotions around them too.

This also helps everyone on my team to get all of their tasks done in advance so that nothing slips through the cracks.

I’ve also been able to create an incredible SOP (Standard Operating Procedure) that is super detailed and precise so that anyone who joins my team will immediately know how to create, publish, and promote the podcast.

We have also have a Podcast template in Asana, that brings the SOP to life, where everyone on my team is assigned to their respective tasks and they can mark off once they’ve completed the next step.

If you’ve been struggling to put out content and stick to your schedule, I highly recommend using a podcast to get you back on track!

Lesson 3: Podcasts are fantastic business tools.

The fact that you have people turning up each week to listen to what you have to say is a powerful testament to how podcasts can be used to grow your business.

Podcasts build up your credibility, authority, and integrity in whatever it is you want to share or teach.

For me, I make sure my episodes focus on how to tap into your potential, get paid to be you, and design your life and work to have purpose.

My listeners can count on learning something that will help them in these areas whenever they tune in to an episode of Untapped.

And I’ve learned that when your audience feels like they can trust and learn from you, they’re more likely to become clients or customers.

It’s also more likely that people will recommend your podcasts to other people, which cultivates a truly wonderful cycle of engagement and exposure.

Lesson 4: Podcasts are great revenue-generating tools.

Along with being fantastic business tools, podcasts are also great tools for generating revenue.

With tons of sponsorships and advertisement opportunities out there nowadays, you could easily create an extra revenue stream for yourself.

Personally, I like to keep my podcasts advert free, but I have had great (and lucrative) sponsorships in the past, that I worked with who were relevant and helpful for my audience.

I never promote anything just for the sake of promoting it, and I like to think that has helped build up my credibility. I’m very choosy about what I recommend.

Aside from advertising and sponsorships, podcasts are also wonderful avenues for promoting your own products and offerings.

So, not only could you generate a revenue stream from promoting things you really love and use on a daily basis, but you could also generate a more active revenue stream by promoting your own offers to an audience you know will be interested!

Lesson 5: Podcasts create lasting friendships and bonds.

The people that I’ve met over the years on my show and other shows are unforgettable.

I may have forgotten the shows I’ve been on, or the specifics on what we talked about, but I never forget the bonds that I make with the people I’ve interviewed or been interviewed by.

I love giving people a platform to share their stories, and I know that I’ve been grateful to others who have done the same for me.

It’s really important for us as creators to support one another, and it’s a total win-win situation.

So, if you have been a guest on any of my podcasts, or if I was a guest on yours, this one is for you and I’d love to have you back on my show or come back on yours!

Also, a special shout out to Rolly, my podcast editor, who has been listening to my voice for quite some time now and always delivers fantastic final episodes. Thank you for the work that you do!

Lesson 6: Podcasts allow your voice to be heard.

Looking at the stats for my podcast, there are people listening in to my podcast from around 100 countries.

Crazy, right?

That’s the incredible power of podcasts!

They allow you to distribute your voice, your message, and your experiences all across the globe to tons of diverse communities.

That is a gift.

That is a privilege.

And, really, all I have to do is a hold a mic and start recording.

So, if you have something to say, say it.

I promise you, you’ll be surprised at how many people will want to listen.

Show the love for the UNTAPPED podcast

If you enjoyed the 6 lessons I learned from starting a podcast, then make sure to check out the full episode where I dive more into all the details of each lesson.

Also, share this post with anyone you’d think would benefit from it and send some love if you’re a fan of the Untapped show.

I’ll be sure to send some love back to you and give you a shout out on my next episode.

The Top 10 Episodes of Untapped

As a fun little bonus, here’s a list of the top episodes of Untapped. If any of them intrigue you or sound interesting, give the full episode a listen and let me know what your thoughts are after!

#10: 6 Rules to Finish What You Start

In this episode, I share the 6 rules to finishing what you start and how to apply them and also share how to write a manifesto.

#9: Why Consistency is Your Secret Weapon

In this podcast I share how my training has progressively stacked to build a better, faster, stronger than me and how you can apply that in life, the power of mind over matter to get you through the tough times and the 3 key things I’ve layered into this journey that have led to my success so far.

#8: Intentions vs Goal Setting – Which is Best To Succeed in Life?

In this episode, you’ll learn the difference between goals and intentions and how to apply intentions to your life goals.

#7: 6 Ways To Tap Into Your Human Potential

Here are a few key ways I’m going to live up to and even beyond my potential throughout the course of my life, this podcast, my vlog and as I live write a book on this very topic, that I hope you can apply to.

#6: The Simple Way to Crush Your Next 90 Days

In this episode I share with you my process for setting my quarterly goals and intentions, and making sure they are spread across the 8 categories of life I value most and why focusing across these areas gives you a more balanced approach to working towards goals and intentions that will improve your whole life, not just your money or work situation.

#5: The 30 Minute Business Plan Template

In this podcast, I literally walk you through what my next 3 months looks like for my business so you can have a crack at writing up your quarterly One Page Biz Plan.

#4: 10 Questions to Unlock Your Potential

I came across a Lifehack article and it caught my attention because it was called “10 Questions That Will Unlock Your Potential” and I thought how appropriate given the newly launched Untapped Podcast – Live up to your potential. So I took the ten questions and answered them for myself, and I’d love you to do the same because they are juicy, and they WILL help you unlock your potential.

#3: Meditation is the Key to Everything

I jumped at the chance to dive deeper into why meditation and mindfulness are transforming peoples’ lives more than ever, in this interview with Dr Elise Bialylew. She’s a coach, meditation teacher and social entrepreneur who trained as a doctor and psychiatrist.

#2: Four Steps to Self Motivation

Just how self-motivated are you? Are you prepared to take charge of your goals and achievements? Or do you set goals, knowing you won’t really work towards them, because they scare your or are too complex?

In this podcast you’ll learn the four factors necessary to build the strongest levels of self-motivation you can.

#1: How Sigrun Grew Her Business to Seven Figures in Four Years

This was such a popular interview because Sigrun is not only awesome but impressive, taking her business from five figures in her first year, by offering 1-1 coaching, and less than four years later, scaling it to hit  seven figures in revenue!

In this episode she shares how she rebuilt her business model to include group masterminds, retreats and her signature (and legendary) program SOMBA – Sigrun’s Online MBA.

Podcast Resources

What 7 years of podcasting has taught me.

Grab my FREE Get Paid to Be YOU Guide.

Checkout the number one tool EVERY online content creator should be using.

Show this podcast some love and keep it advert free here.

 

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How I saved $3,000 on tools and technology for one hour of work

Do you want an awesome hack for the holidays? One that could save you hundreds or thousands of dollars  for about an hour’s worth of work?

Looking back, it seems so simple and obvious that we should all be doing this. So here’s how it all came about.

Two weeks ago I took a long-ish hard look at my business expense lines in my Profit and Loss Report on XERO (awesome accounting software – made here in New Zealand) and I was like:

Wow.  Why am I spending so much on all these things?’.

This report scared the bejesus out of me. It very clearly showed me that my software costs alone each month were around $700-1,000.

Now normally this might be fine, but none of these were actively contributing to revenue I was making. Turns out I had blown out my costs for team, tools, software and technology for no good reason!

I immediately asked myself if I really needed to be spending all this money on tools and technology?

The answer was NO!

It all started because I got an annual bill for tool I’d previously been using for years,  and I was like Why am I still paying for this because I haven’t used it since the start of the year?

When I dived deeper, I realized this was happening across the board.

How to dramatically reduce your business expenses

Step 1. Take it down a level

I looked at the tools that I use all the time to see whether I could drop the plan down from a pro plan to either a more basic plan or even a freemium free plan.

For example I downgraded my Zoom account. I adore Zoom and use it everyday for calls, interviews, team catch ups and more, but since I’m not using it for group coaching or programs for now, I went back to the free account.

What I love about Zoom is that they offer you a monthly contract, so you can upgrade and downgrade whenever you like, and add on features like their Webinar Platform for a few months, rather than being locked in all year.

Then I looked at Typeform, a great service for being able to collect surveys and use conditional logic depending on peoples’ answers.

But I didn’t need to be on the super pro version as I’d finished collecting responses for the surveys I’d run for feedback. I simply exported all my responses and went back to the free account.

Plus Google Forms works perfectly as a free survey tool, without the fancy functionality.

Another example is I pay for Google suite and apps so that I can have my own separate email domain. At some point I’d put eight emails under that one account for various courses that I’ve run.

I didn’t realize that every single email address that I created cost me about US$6 a month. It doesn’t seem like much but I didn’t actually need to to that, I could have simply made them alias addresses within one account.

Just like that, I have saved US$40 a month and cut down the complexity of my email accounts!

For almost all of the tools, it was possible to downgrade or switch to the free version without losing any of the functionality I used.

Top Tip: When you login, simply navigate to Account Settings or Billing. They spell out your options there.

I was surprised to see several of them even offered up multiple months of refunds if you let them know that you’d be inactive or not using their tool/ software. Bonus!

Almost all of them had a contact email, form or one click downgrade you could use. All up this took me about 10 minutes for four tools.

Step 2. Stop paying for nothing!

I then looked at all the tools that I’m not using all, that I’m still paying for.

I started with Shopify, even though it’s great and I think it’s the best option out there for selling products online, I’m simply not using it since my eCommerce experiment ended.

Why should I pay around US$30 a month for something that is not being put to use.

I did the same with Zapier, which is an awesome tool for connecting and integrating apps. We don’t need to use it anymore because we have a workaround with my email provider ConvertKit and my online course software of choice, Teachable.

And that was the only thing we were using it for. And they just billed me for a full year. So I got that back – their helpdesk was amazingly responsive and proactive too. Thanks Zapier!

I recently trialled some pretty cool educational software but it just wasn’t working for us. I approached the founder and they very generously gave us a pro-rata refund for 9 out of 12 months as I’d paid for a full year.

By this stage I realized that if I extrapolated all those monthly subscription fees out for a full year, plus the lump sum refunds I got, it was already over US$3,000 in savings that I’d reclaimed.

All of this took less than hour to do via email, forms or simply one click of a button.

How to reduce your life expenses

This got me thinking about what other services I was paying for personally that I’m not actually actively using.

Luckily there were very few. But the first to go – which had been on my mind for months, every time I saw the charge on my credit card, was for an online fitness program membership I had not engaged with since signing up.

So I simply emailed their support and asked to cancel, and here’s the thing, I also asked if they could retrospectively refund me several months.

I’m a big fan of the following motto, and a handy habit to get into, which is…

Step 3. Don’t ask don’t get.

I wrote an email that said:

‘I’ve not been using this membership for five months and you can see that through my lack of login activity. Is it possible to refund a couple of extra months?’

They said yes to two months. Better than nothing!

I don’t think most of us think about the simple act of asking for what we want.

If you ask for a refund, my recent experience is, almost every single software company or service is happy to do this.

Since I was on a roll, I then extended it when my car insurance renewal bill came through yesterday.

I had to change the address, so got on the phone to do that and while there asked if there was a way to reduce the premium.

Turns out they had my car value at $5,000 more than it’s currently worth –  because cars sadly depreciate at the speed of light.

And POOF! $100 knocked off my bill that I was about to pay on autopilot.

I just wanted to share these as examples as quick and painless ways to add some extra savings (or reclaim your hard-earned dollars) back into your bank account, for very little time and effort.

What have you got to lose?

And I figure it’s about this time of year where it’s pretty nice to have some savings in the bank and a bit of extra money to play with to spend on the things that you do love, or the people that you love or the causes that you really support.

Step 4. Go on a cleanse

If you’ve been in a little bit of denial (like me) about your spending or you’ve signed up for all these things and forgotten to cancel them, or simply can’t be bothered, I hope this gives you the kick in the butt you need to take action!

Right now is a really good time of the year for you to take a bit of a cleanse on both your business and personal subscriptions that you may have been paying for.

You can take it a step further by uncluttering your life too!

If you were one of those people who’s bought a gym membership and you haven’t been at all yet, but you’ve been paying for it all year please please please cancel that.

Instead use that money to do something else, like hire a personal trainer, go to a CrossFit gym you actually turn up to, buy a piece of equipment that you know you’re going to use at home or partner up with a friend to train outside together.

We are paying far too much money for services or products that we just aren’t using.

You may find that with all the money you saved from doing the above steps I’ve laid out, that you’re now able to pay for or afford a subscription that you really do want or maybe even a course that you been wanting to take.

I encourage you to go ahead and declare you’re going to downgrade or cancel subscriptions and services in time for the holiday seasons, that are costing you money, with no return.

You deserve it!

Share what you’ve done recently to save some money or cut your business expenses in the comments below.

Four Tools to Achieve Your Lifestyle Goals

You wouldn’t expect yourself to cook in the kitchen without the proper knives, pans, and pots, and you wouldn’t expect to build your body at the gym without the proper equipment either, right?

Think about creating your ideal lifestyle in the same way that you think about cooking or building muscle at the gym. While you could achieve your goals without any assistance, the right tools will help you to achieve your goals faster, more efficiently and much more easily.

So why not use them!

Let’s dig into the the four different types of tools you can use to help you track your progress, achieve your goals, and work your way to a better life.

#1. Journaling

Although this doesn’t seem to be the go-to tool for many of those seeking lifestyle freedom in this day and age, the journal is a classic tool that is both affordable and useful.

Journaling is best for those who are looking to track their progress as they make changes in their daily lives. When you take a look at your journal each day, you are constantly reminding yourself of the goals that you have set.

Even better, you can use the journal to also keep track of the progress that you have made, make a definitive list of actions that will help you reach your goals, and list of all of the things that may not be working as well.

Also, the journal is a tool that is highly customizable. If you’re someone who wants to meet their lifestyle goals without having too many distracting features, you can choose to make a bullet journal.

If you prefer visuals that remind you of where you are going and motivate you, you can paste pictures and draw inside your journal.

Your creativity is your only limit.

#2. Vision Board

Vision boards are one of the most used tools today to help people reach their goals.

A vision board is essentially a collage filled with objects, pictures, sayings, and other small pieces that represent the future you would like to have.

While a journal may be too demanding for some people, a vision board is almost perfect for everyone who is wishing to change their lifestyle.

However, it will take a small time investment initially when you begin putting it together.

What can you put on your vision board? Here are some ideas:

  • Magazine cutouts that represent your end goals
  • Positive affirmations that help you get the most out of your day
  • Pamphlets of places that you would like to travel to
  • Important notes from loved ones

#3. Sticky Notes

Even simpler than the above two methods, you could leave sticky notes in places where you are sure to see them and remind yourself of your goals.

For those of you who may want to incorporate more mindfulness into your daily schedule, you can place a sticky note by your bed that reminds you to breathe and meditate every morning.

If you’re someone who wants to work less and spend more time with your family, you can place a sticky note at your place of employment that tells you to work smarter and not longer.

Whatever it is that you are setting out to do, a simple sticky note with an important reminder can help you to achieve it.

#4. Apps

Not everyone is into creating physical manifestations of their goals and that’s absolutely okay. If you’re still creative and would like to make a digital version of these tools, that works just as well as a physical version.

If you’re more into applications that help you to track your goals and your progress, here are some goal setting applications recommended by Lifewire that will help you to do exactly that:

Make no mistake, tools are helpful and are sometimes necessary for people who need that extra push in order to develop their ideal lifestyle.

However, there is a line that people sometimes cross when people begin buying more tools than they need. This is what I’ll be addressing in the next episode.

If you want to take your goal setting even further in 2018, and make some real changes that last, then you need to plan your year out differently. And I offer a completely different approach to doing that and setting your goals in my Plan Your Ideal Year Online ‘Doing’ Masterclass .

I show you how to:

  • SET YOUR VISION FOR 2018 and plan out your entire year so you prioritize what matters – we will map this out real-time together and I’ll show you behind the scenes of how I plan out my year.
  • MAP OUT YOUR QUARTERLY, MONTHLY and WEEKLY ACTIONS based on your annual goals and the calendar so you know exactly what to do to achieve amazing results in your business in 2018!
    Take your big vision and plans for 2018 and put them into your OWN CONTENT, MARKETING and
  • EDITORIAL CALENDAR so you feel focused and in control – I’ll show you my calendar as a real example of what’s possible.
  • Learn my 6 STEP DAILY SUCCESS PLAN to become more productive in a week than you are in a year – no seriously.

Make sure you sign up here and get started today. In 90 minutes or less you could have your entire 2018 on track and all planned out for personal and professional success – and of course freedom!

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